About Us

Euro Appliances Cape Town CC

Vision Statement

Euro Appliances Cape Town CC wants to be the supplier of top brands.

Mission Statement

Euro Appliances Cape Town CC provides the top exclusive products for the informed and premium customer in South Africa. This includes assisting the customer in making the correct choice.


The firm Euro Appliances resulted from Lynnwood Domestic Services (LDS) in Pretoria which was bought by the brothers Bertus and Derk Jan van der Veen in February 1996.
In 1998 Euro Appliances was registered with the idea to operate the Sales department as aseparate entity, to evaluate the viability of that department and to focus on the top end of the appliances where LDS caters for spares and repairs for the whole range of brands available in South Africa. Trading under Euro Appliances started in 1999 having a separate showroom on the same premises as LDS.
As result of the request of mainly the suppliers Euro Appliances Rivonia was registered in 2002 and started trading in May 2002. Euro Rivonia moved from Rivonia to Sandton with a much improved exposure at the end of 2004. In October 2007 Euro Appliances started sharing premises with Watercomfort in Bryanston.
On the 1st of May 2003 the firm Kitchen Systems Electrical in Cape Town was taken overand the name was changed to Euro Appliances Cape Town CC.
During 2005 Euro Appliances went into an agreement with Viking America for the distribution of the Viking products in South Africa.
As from March 2010 Euro Appliances Gauteng (Pretoria) and Euro Appliances Cape Town are operating as separate entities. Euro Appliances Cape Town CC became the importer and distributor of the Viking range of appliances.
In 2011 Euro Appliances Cape Town CC was appointed distributor of the Steel appliances for South Africa.
In August 2013 the www.bbq-braaisouthafrica.co.za website was created to give the people all over South Africa access to top brands BBQ’s of Viking and Steel without visiting one of the large cities.